Cookie Policy
Last Updated: March 05, 2026
1. What Are Cookies?
Cookies are small text files stored on your device when you visit our website. They help us provide you with a better experience by remembering your preferences, analyzing how you use our site, and ensuring security.
2. Types of Cookies We Use
Essential Cookies (Required)
These cookies are necessary for the website to function and cannot be switched off.
| Cookie Name | Purpose | Duration |
|---|---|---|
| laravel_session | Maintains user session state | Session |
| XSRF-TOKEN | Security token to prevent CSRF attacks | Session |
| remember_web_* | "Remember Me" functionality | 5 years |
| cookie_consent | Stores your cookie preferences | 1 year |
Analytics Cookies (Optional)
Help us understand how visitors interact with our website.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics - unique user tracking | 2 years |
| _ga_* | Google Analytics - session state persistence | 2 years |
| _gid | Google Analytics - session tracking | 24 hours |
| _gat | Google Analytics - request rate limiting | 1 minute |
| ph_phc_* | PostHog - product analytics and user tracking | 1 year |
| ph_*_posthog | PostHog - session state across page views | 1 year |
Marketing Cookies (Optional)
Used to track conversions and deliver relevant advertisements.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _gcl_au | Google Ads - conversion tracking | 90 days |
| _gcl_aw | Google Ads - ad click attribution | 90 days |
| _gac_* | Google Ads - campaign information | 90 days |
| MUID | Microsoft Ads - unique user identification | 1 year |
| _uetsid | Microsoft Ads (Bing UET) - session tracking | 1 day |
| _uetvid | Microsoft Ads (Bing UET) - persistent visitor ID | 1 year |
Performance Cookies (Optional)
Monitor and improve website performance through session recording and heatmaps.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _clck | Microsoft Clarity - persistent user ID | 1 year |
| _clsk | Microsoft Clarity - session recording | 1 day |
| CLID | Microsoft Clarity - first-time visitor ID | 1 year |
3. Managing Cookies
You can manage your cookie preferences at any time:
- Use the cookie consent banner when you first visit our site
- Click the "Cookie Settings" link in the footer
- Adjust your browser settings to block or delete cookies
Important Note
Blocking essential cookies may prevent you from using certain features of our website, including account login and platform functionality.
4. Third-Party Cookies
Some cookies are set by third-party services that appear on our pages:
- Google Analytics: Analyzes website usage and performance
- Google Ads: Conversion tracking and ad attribution
- PostHog: Product analytics and user behavior tracking
- Microsoft Ads (Bing): Conversion tracking and remarketing
- Microsoft Clarity: Session recording and heatmaps
These services have their own privacy policies:
- Google Privacy Policy: policies.google.com/privacy
- PostHog Privacy Policy: posthog.com/privacy
- Microsoft Privacy Statement: privacy.microsoft.com/privacystatement
5. Browser Settings
Most browsers allow you to control cookies through their settings:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Settings → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Edge: Settings → Cookies and site permissions → Cookies and site data
6. Contact Us
If you have questions about our use of cookies, please contact us at legal@ipmarket.io.